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These are the Best Email Marketing Examples

best email marketing examples

This article will provide you with email marketing examples. Amazon isn’t the only company to use this tactic to encourage customers to buy. Check out Shopify, JetBlue, and Dropbox as some of the most effective examples. In the email, you can also suggest additional items for customers to add to your collection. Also, universities are not exempted. Durham University's campaign promotes Zoom as a virtual alumni conference. This video explains the reasons and gives additional information.


You may be surprised to find out that Zillow sends emails to new subscribers after they signup for an accounts. The message, which is simple but powerful, uses a GIF to be the hero and displays three types of houses. The email also includes a brief description and links to the app, save searches, favorite homes, and download the app. These emails, while not directly related to real estate are a great example of how Zillow uses email marketing for its subscribers.

Zillow is an example of a company that uses YouTube and City-Data for real estate advertising. This allows it reach a targeted audience that is very interested in real estate. Furthermore, Zillow uses contextual targeting to show ads to users based on their location and interests. Zillow may find these tactics useful because they target consumers through the entire sales funnel. For instance, the advertisements on City-Data and Youtube likely target people in the consideration, decision-making, and decision-making stages.


In addition to e-commerce email marketing, Shopify offers a number of different design options. Email newsletter design options include a preheader text, a subject line, or a custom email newsletter design. These templates can be used in many ways, but remember to use the same color scheme and visuals for your brand. This can help you convert customers. These are just a few examples of Shopify email marketing. These examples can help improve your email strategy. For example you could include a countdown in your email which syncs to the countdown timer on the product page.

When selecting an email marketing platform, be aware of the pros and disadvantages of each template. Shopify is an excellent choice for beginners, and doesn't require any technical knowledge. Shopify's templates for email can be used on any email platform, such as Mailchimp, Hubspot or other email marketing services. Mailchimp also offers email marketing templates that can be used to help you understand the basics of email marketing.


JetBlue knows how to make your email marketing campaign more effective. JetBlue's clever re-engagement email suggests JetBlue is feeling a little sad and hopes readers will reconsider reactivating their accounts. JetBlue's email also contains social buttons to remind users that they aren't the only ones who get it. It's a nice touch and increases overall engagement, which will protect your deliverability.

JetBlue's loveable approach to communication is one of its most distinctive aspects. The company's campaign for e-marketing aims to re-engage clients by combining funny points with an actionable CTA. Although the email copy is promotional, it reads friendly and approachable. If you demonstrate that you care about your customers' needs and concerns, you will get positive responses. You don't have to limit the time you send your email campaigns.


This campaign is a great example email that will get people signed up for Dropbox. These emails contain the hallmarks of an effective email marketing campaign. This includes a concise message, a clear call for action, and an engaging theme. Dropbox uses a similar approach to their email marketing examples. This ensures that users have an enjoyable experience.

Dropbox sent a friendly "comeback" email reminding people to download the free Dropbox app. This email featured cartoons and emoticons to make it seem less like a sales pitch, while at the same time reminding them that Dropbox is an awesome service. The email from Dropbox was especially effective as it was personalized and focused on the recipient. This tactic entails following up with your recipients regularly.


When you're looking for email marketing examples, Nerdwallet might be a good place to start. Nerdwallet has been a success story that shows the power content marketing can have. The company ranked for threefold more keywords than its closest competitor. Additionally, 30% to 50% of the company's organic search traffic comes from brand-related keywords. Tim Chen found that the key to success was two-pronged: quality content and intentional link building. This approach helped Nerdwallet's content get out there and compete against the behemoths of the credit card industry.

The company's examples of email marketing highlight its value proposition, and the benefits it offers. Nerdwallet encourages new leads and outlines the many benefits of its service. The email's CTA is clearly written and has a clear call to action. Nerdwallet, despite being a niche company, has raised $64M in funding. Nerdwallet's strategy has been expanded to include mortgages, bank accounts, and other financial services.


What Should I Know About Backlinks

Backlinks can be links that point to a webpage via a link from another website. They are one of the most powerful tools used by search engines to determine where a web page belongs in the search results. Backlinks prove that other people believe your content valuable. Quality backlinks are essential if you want to rank well in search results.

How much does SEO cost?

SEO is long-term investments so you won’t see immediate results. It is important to remember, however, that SEO is a long-term investment. The more people who find your site, then the higher it ranks in search engines.

There are many factors that influence the price of each service. These include keyword competitiveness and location.

What is Onpage SEO?

On-page search engine optimization is what you do on your website to make it rank higher in search engines. On-page SEO covers site architecture, page title, meta tags, image alt text and other aspects. Off-page SEO refers to activities outside your website that will improve its ranking. These include backlinks.

What is a "blog post"?

A blog is a type website that lets visitors share content. Blogs are usually composed of both written posts as well as images.

Bloggers may blog about their own experiences and opinions. Some bloggers, however, prefer to write about topics related their business or their careers.

Bloggers can create blogs with an easy-to use software program called a "blogging platform". There are many blogging platforms. Tumblr is the most popular, while Blogger and WordPress are the others.

Blogs are read by people who like the content. Therefore, it's vital to keep your writing engaging. If you write about something specific, ensure you know your topic.

Also, make sure to include useful information and resources so that readers can better understand your topic. When you write about improving your website, don’t just tell people to look at other businesses’ websites. Instead, provide detailed instructions on how to build a website that is successful.

You should also consider the quality of your blog content. It plays a significant role in how people respond to it. If your writing isn't clear or concise, no one will want to read it further. Poor spelling and grammar are equally unacceptable.

You can easily get distracted when you first start blogging. You should stick to a publishing schedule, and publish content only once per week. You should not feel like your blog is a chore.

Where do I get my keywords from?

To find standard terms for your products or services, you will need to first consider the kind of products or customers you are offering. Once you have your list of phrases in hand, you can use Google Keyword Planner tools to identify the phrases people search for. Or you can go straight to search engines like Bing or Yahoo.

How do I start SEO?

There are many ways to get started with SEO. You must first identify which keywords you would like to rank. This is known "keyword search." Next, you need to optimize each web page for those keywords.

Optimizing your website includes creating unique URLs, adding descriptions and meta tags, and linking to other sites. After optimization is complete you need to submit your site to search engines like Google Yahoo! and Bing.

You'll also need to keep track of your progress over time to know if you're succeeding or failing.


  • These guides are designed and coded 100% from scratch using WordPress. (backlinko.com)
  • And 90%+ of these backlinks cite a specific stat from my post: (backlinko.com)
  • 93%of online experiences today begin on search engines. (marketinginsidergroup.com)
  • A 62.60% organic traffic boost to that page: (backlinko.com)
  • Sean isn't alone… Blogger James Pearson recently axed hundreds of blog posts from his site… and his organic traffic increased by 30%: (backlinko.com)

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How do I know when I'm doing good SEO?

There are several ways that you can determine if your SEO is doing a great job.

  1. Your bounce-rate should be below 30%. That means users must leave your page before they click on anything else. A high bounce rate means your audience doesn’t trust you or isn’t interested in what your company sells.
  2. People visit multiple pages on your site - this shows that visitors are engaging with your site and finding something useful.
  3. Your conversion rates are improving. Your audience is aware of your product and wants it to be bought.
  4. Your average time on site is increasing - people spend longer viewing your content.
  5. This is a good sign that you are doing great SEO.
  6. You get more shares on Social Media - this indicates that your content has been shared by others and reaching audiences beyond your following.
  7. Forums are receiving more comments - this is a sign that people respond positively and favorably to your work.
  8. Engage more with your website by getting more likes (tweets), shares, likes, and likes for posts.
  9. Your rank is rising in SERPs, which shows that your hardwork is paying off.
  10. Your website is generating more leads - this means that people are finding your site organically and contacting you.
  11. Your sales are growing. This means that people who come to your website looking for products and services are now purchasing them.
  12. A blog post that gets more views/comments shows that people find it interesting and useful.
  13. This will increase your subscribers to your email lists. It shows that people trust you enough for them to sign up to receive information about your business.
  14. The sales are increasing - this means that people are liking your products and are willing to pay more for them.
  15. You have more followers on social media, which is a sign that your followers share your content and engage in your brand.
  16. You are receiving more PR mentions, which means journalists are talking about you online. This increases your brand awareness and improves your reputation.
  17. This indicates that other companies have also recommended your brand.
  18. People keep returning to your website - this shows your customers are happy with your work and will come back again the next time they need your help.
  19. Your competitors are losing ground. This means that they haven't invested as much in SEO campaigns as you. It makes them look bad.
  20. Your brand's image is changing - this shows that your brand is becoming popular among a new group of customers.

These are the Best Email Marketing Examples